Apr 23, 2009
The Word ‘Repossession’ Resonates in the Minds of Your Customers. With the market being flooded with foreclosures, left... Read More »
Author: John Paul Strong - Page 132
Strong puts the Flair back in the Automotive Dealerships
Apr 23, 2009
Mike Strong reminded a lot of dealers around the country that people like to do business where business is being done.... Read More »
Automaker Value and Quality: the Gap is Shrinking
Apr 23, 2009
CAMPBELL, Calif. – When it comes to providing value and quality, the competitive gap between automakers is shrinking, according to IntelliChoice.com. For example,... Read More »
Impressions or Clicks?
Apr 23, 2009
The Greatest Fallacy of Automotive Internet Advertising Dollars. Ok, we all know that 33% of all new car sales... Read More »
Holding Media Reps Accountable
Apr 23, 2009
Automotive Advertising The question I find myself asking media vendors across the country is “are you going to be... Read More »
April Automotive Sales
Apr 23, 2009
The first half of April 2009 has been one of the stranger ones that I have ever seen. There are... Read More »
Lead Quality Review
Apr 18, 2009
The best sales leads generally come from shoppers who provide precise information to the dealership. Good leads are crucial if... Read More »
Customers - Get Them Back in the Store
Apr 17, 2009
Automotive Direct Mail While dealers enjoy getting a discount on their mail and making vendors bend over backwards to have... Read More »
Email Marketing – The 2 Most Important Factors to Maximize Usage
Apr 16, 2009
Email address collection and relevant messaging are the two most important factors to creating a great strategy that yields long-term success in... Read More »
Online Automotive Marketing
Apr 15, 2009
Used Car Inventory is a lot like being popular in high school. The coolest kids always have the most followers;... Read More »Get Live Industry Insights
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