John Paul Strong, Author at Strong Automotive Merchandising

Advertising When Others Aren’t: A Case Study

Jun 18, 2020

When business takes a hit, one of the first survival tactics for an owner is cutting costs. One thing that... Read More »

RV Sales Increase, Will Pickup Trucks Follow?

Jun 16, 2020

Rising RV Sales Could Mean Higher Pickup Demand RV dealers across the nation are reporting an upswing in sales as... Read More »

Vroom Raises $468 Million After Stock Debut

Jun 10, 2020

Vroom Raises $468 Million After Stock Debut Vroom, an online used-car dealer, raised $468 million from its initial public offering... Read More »

Cars Are the New Safe Place

Jun 3, 2020

As the ice begins to thaw on the coronavirus lockdown, Americans are looking for ways to leave their homes without... Read More »

States Sue Over Fuel Emissions, Electric Pickup Debuts

Jun 2, 2020

Nearly Half of U.S. States Sue Over Fuel Emissions Rollback The Trump administration announced last Wednesday a reversal of fuel... Read More »

Rental Vehicles Could Soon Flood the Market

May 29, 2020

Rental Vehicles Could Soon Flood the Market Car rental company Hertz announced its bankruptcy in late May. As part of... Read More »

Dealers Face Challenges with Off-Lease Vehicle Returns

May 22, 2020

Returning leased vehicles has been among the challenges for dealers during the shutdown. J.D. Power estimates that 1.8 million vehicles... Read More »

Detroit 3 Resumes Production, Pickup Shortages Predicted

May 20, 2020

Shortage of Large Pickup Trucks Predicted Some sectors of the vehicle market have shown resiliency during the pandemic. Large pickup... Read More »

109 Million Americans Are Planning a Road Trip This Summer

May 15, 2020

If you’ve had to reschedule a trip in 2020, you’re not alone. The COVID-19 pandemic has upended travel and events.... Read More »

Finance Offers Decrease as Demand Grows

May 12, 2020

Finance Offers Change as Demand Increases Automakers were able to successfully stimulate demand during the pandemic shutdown by offering enticing... Read More »

Author: John Paul Strong - Page 20