Feb 14, 2018
Google is one of the most innovative tools we’ve ever had to grow business for our clients. The evolution of... Read More »
Author: John Paul Strong - Page 34
Utilizing Facebook Dynamic Remarketing Ads in Your Digital Arsenal
Feb 6, 2018
The digital marketing world is constantly evolving and adding new tools to help you target your customers in a more... Read More »
Are You in the Game for the Big Weekend?
Feb 2, 2018
It shouldn’t come as a surprise that the Super Bowl is usually one of the most watched televised events of... Read More »
What Happens When a Dealership Turns Off Its TV Advertising?
Feb 1, 2018
I had a dealership step away from their traditional advertising on television last September. They had a long-running television presence... Read More »
Don’t Type It – Say It: Optimizing Online Content for Voice Search
Jan 3, 2018
The preferred method for searching out information on the internet is rapidly changing. Over the past few years, voice search... Read More »
Direct Mail Marketing is Alive and Well
Dec 28, 2017
We live in the age of technology where it’s easy to fall into the new trend or tech that comes... Read More »
Why “Set It & Forget It” is Detrimental to Your Digital Marketing
Dec 22, 2017
While searching online for a local company during the week before Christmas, I was shocked to see a paid search... Read More »
Web Video Marketing | Full Steam Ahead for the Future
Dec 1, 2017
According to a study by Cisco, by 2019, video will represent over 80% of all internet traffic. For the United... Read More »
Facebook: Pay to Play
Nov 28, 2017
Facebook is a tremendous tool for the automotive industry. For years, Facebook allowed you to reach and engage your fan... Read More »
Nielsen vs. comScore – Competition in Media Measurement
Nov 6, 2017
There’s a new television and cable ratings system giving ratings giant Nielsen a run for its money – comScore. In... Read More »Get Live Industry Insights
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