John Paul Strong, Author at Strong Automotive Merchandising

May 2, 2014

Someone shared this quote from Dave Ramsey this afternoon: “Normal is broke. Keep doing the normal things ‘everyone else does’... Read More »

May 2, 2014

A lot of Automotive Advertising lacks focus. There is either too much going on or what is conveyed is not... Read More »

Apr 29, 2014

Texas Auto Writers choose all new redesigned 2015 Hyundai Genesis as the “Car of Texas” at the 2014 Texas Auto Roundup... Read More »

Apr 28, 2014

This story from B-Metro’s Cherri Ellis is one any driver can relate to. Read an excerpt below from her article in... Read More »

Apr 25, 2014

“Pain is temporary. It may last for a minute, or an hour, or a day, or even a year. But... Read More »

Apr 24, 2014

Which is harder to believe – the $3,600 price for the Audi or $38,400 for the Ferrari?

Apr 23, 2014

Dodge is celebrating 100 years in production. The new TV spot, “Wisdom”, has received over 6.6 million views. Check it out... Read More »

Apr 18, 2014

You are responsible for pushing yourself to succeed. Because no one else will do it for you.

Apr 17, 2014

Discounts must be very visible for every new and used vehicle within your online inventory in order to convert more... Read More »

Apr 16, 2014

With 62 percent of online shoppers only physically visiting two dealerships before making a purchase you have no choice but... Read More »

Author: John Paul Strong - Page 61