John Paul Strong, Author at Strong Automotive Merchandising

Aug 21, 2012

[wpvideo SHT8zR1S] Every section of the United States seems to be mired in the proverbial “Dog Days of Summer” –... Read More »

Aug 20, 2012

Radio is not dead, and Billboard editorial director Bill Werde gives us 300 million reasons why radio advertising still works.... Read More »

Aug 17, 2012

This is the way to dress for success in 2012!

Aug 15, 2012

In light of yesterday’s post about Toyota model loyalty, it’s not surprising among repeat buyers that a test drive may... Read More »

Aug 14, 2012

Who would have thought that among Toyota’s lineup, Prius would be highest in customer loyalty? It was a shocker to... Read More »

Aug 10, 2012

In speaking with a dealer this week discussing new car gross (and the lack thereof), he mentioned that his new... Read More »

Aug 9, 2012

If you had asked me back in February of this year what was going to be a “hot” piece of... Read More »

Aug 2, 2012

Jul 31, 2012

As the world evolves with new forms of media and ways to reach consumers, I’m still amazed at how difficult... Read More »

Jul 19, 2012

Congratulations to John Paul and Amy Strong on the birth of their beautiful daughter, Lilly Grace. 7 lbs. 10 oz.... Read More »

Author: John Paul Strong - Page 94