ITS SO EASY – YET NOBODY DOES IT

Posted:
Apr 19, 2012

I really don’t know, nor could anybody probably explain to me, why all dealership employees (sales/service/office personnel) are not required... Read More »

BIGGER & BETTER

Posted:
Apr 18, 2012

I find myself telling a lot of automobile dealers a tried and true principle of advertising… “perception is reality” When... Read More »

The Big Mo: Momentum

Posted:
Apr 10, 2012

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“Nabobs & Neighbors” Lead the Sales Surge Parade

Posted:
Apr 6, 2012

In the early 1970s during the Watergate scandal, then Vice President Spiro Agnew was defending President Nixon and called the... Read More »

Sell the Savings, Underline the Urgency

Posted:
Apr 5, 2012

Opening day for baseball is here and the car business is hitting a home run!  These factory statistics are amazing: ... Read More »

Tire Kickers turn into Sticker Rippers

Posted:
Apr 3, 2012

I shot an arrow up into the air, and it came down…yup, right where I said it would.  This blog... Read More »

April 2012 Newsletter

Posted:
Apr 2, 2012

Sales Have Sprung and the Heat is On

Posted:
Mar 28, 2012

Whether or not “global warming” is the cause for the above average temperature numbers all across the country this month,... Read More »

Searching for new business? Start with your current customer base

Posted:
Mar 26, 2012

John Paul is a contributing writer for the Business Journals Digital Network’s “How-to: Growth Strategies” series.  Below is his most recent installment.... Read More »

Tracking Traffic

Posted:
Mar 23, 2012

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