Guide to Advertising During Football Season

Posted:
Sep 5, 2018

Football season brings with it memories of tailgating, pigskins and autumn cookouts. For auto dealers, though, it can also mean... Read More »

Adding Custom Sitelinks For Labor Day Sales

Posted:
Aug 29, 2018

It’s that time again. Summer is winding down, but before the heat moves on, it’s time to finish on a... Read More »

Strong Beats Auto Industry Click-Through Rates by Nearly Triple

Posted:
Aug 22, 2018

It’s great to be up-to-par on industry averages, but there’s nothing like blowing those numbers out of the water. In... Read More »

The Age of Assistance & Modern Consumer Expectations

Posted:
Aug 16, 2018

Today’s consumers expect their interactions with your dealership to be faster, easier, and more seamless than ever before. And why... Read More »

Geofencing Your Competitors to Collect More Leads

Posted:
Aug 7, 2018

Big Brother may be watching, but that doesn’t mean you can’t use him to your advantage. Location-based marketing is here,... Read More »

Instagram Shows No Sign of Slowing Down: A Marketing Machine

Posted:
Aug 3, 2018

It’s not uncommon for internet trends to come and go. When is the last time you logged into Myspace? Some... Read More »

Ugly Truck is Back: The Return of an Unforgettable Campaign

Posted:
Jul 26, 2018

Any automotive dealer who was around in the late ’80s to early ’90s remembers Don’t You Buy No Ugly Truck. The tier... Read More »

Roku's New Marketplace for TV Ads

Posted:
Jul 20, 2018

Falling viewership rates for cable TV has some advertisers worried about being able to reach mass audiences. While traditional TV-watching... Read More »

The Do's and Don'ts of Ringless Voicemail Marketing

Posted:
Jul 10, 2018

[Update: STRONG no longer offers ringless voicemail marketing due to the tactic’s evolving legality]   If you’ve ever found yourself... Read More »

When Disaster Strikes - Crisis Management for Automotive Dealers

Posted:
Jul 6, 2018

When it comes to crisis and your dealership, it’s not a matter of if a crisis will strike, but when one... Read More »