August Used Vehicle Pricing

A lot of people I talk to say used cars are not selling near as well in August as in... Read More »

Purchase Funnel, Added Value & Making A Decision

Something really cool happened to me on Monday. It was the first time in years that I received less than... Read More »

Top Five States with Lowest Cost for Drivers

I was amazed this morning when I read an article containing the top five states with the lowest cost per... Read More »

Selling a Simple Proposition

My father, Mike Strong, coined the phrase, “It is hard enough to sell one message in a 30 second ad,... Read More »

Market Improves – Dealers Continue to Ignore Service Lane Selling

Too many of our clients are missing opportunities in their service lanes by not aggressively selling to potential in-market buyers.... Read More »

REV August up… REView Buy Now Benefits!

To say you learn something new every day is an understatement. The fact is, you need to learn something new,... Read More »

Immigration in Texas Has a Positive Effect on Car Sales

The recent immigration situation in Texas has caused me to wonder when and how it will affect the vehicle industry.... Read More »

RIP 'em… All of them.

Earlier this week while in a training meeting, the Strong Automotive Merchandising philosophy of aggressively pricing new car inventory gained... Read More »

The Countdown Is On

Only 8 more days until the best laid out retail car selling month in years. August 2014 boasts 5 Fridays,... Read More »

Funnel Tunnel Vision