Are You Ready to Handle Web Traffic?

The last 12 months have proven to me the power of the Internet in more ways than the first 12... Read More »

Are You Ready With the Right Size Staff?

Dealerships must be well staffed in a thriving market in order to handle the traffic generated from advertising. But the... Read More »

The Market Is Back in Full Force – Are You Ready For It?

I’ve been watching and analyzing both dealers’ and manufacturers’ sales performance over the last five months and it’s safe to... Read More »

Trends, Unique Circumstances and Seasonal Opportunities: Part 3 of 3

This is the third installment addressing situations that you need to be aware of as a dealer, especially heading into... Read More »

Trends, Unique Circumstances and Seasonal Opportunities: Part 2 of 3

In anticipation of a “Fantastic 5 Saturday June,” we are discussing the importance of staying in touch with your market.... Read More »

Trends, Unique Circumstances and Seasonal Opportunities: Part 1 of 3

As we head into the first week of what I believe is going to be a “Fantastic 5 Saturday June,”... Read More »

Audi Surprises with 4th Most Shared Ad for May

Audi has never been know for extraordinary Tier 1 ad campaigns, but it seems they’ve found the pot of gold... Read More »

Going the Extra Mile

Look how hard our media department works for our clients! When a station makes an error, we require them to... Read More »

Internet Reflection: Steady as She Goes Part 3

This is the final installment of a three part series that asks the question “Do we need to change up... Read More »

Short-Term Success: Steady as She Goes Part 2

This is part 2 of a three part series that asks the question “Do we need to change up the... Read More »