Jan 2, 2020
There is a rumor circulating in the Digital Age. And if you believe it, you may miss out on an... Read More »
Category: For the Marketer - Page 2
What Dealers Can Learn from Tesla's Truck Unveiling
Dec 13, 2019
In November 2019, Tesla unveiled its first entry into the American pickup segment. CEO Elon Musk proudly introduced the electric,... Read More »
How Website Speed Affects Your Ranking And Sales
Dec 9, 2019
With a world of information at our fingertips, we’re accustomed to finding what we need to know in the blink... Read More »
What Online Search Reveals About Shopper Behavior
Dec 5, 2019
Mobile technology makes it easy to find answers. You can ask Siri, run a Google search, or consult Alexa. While... Read More »
Fact vs. Feeling: Letting Data Drive Your Business
Nov 27, 2019
When you have to make decisions about your marketing strategy, it’s easy to let assumptions get in the way of... Read More »
How To Tie Paid Search Into Automotive Holiday Marketing
Nov 13, 2019
The way drivers shop for cars today is very different than how things worked just a few years ago. With... Read More »
Google Outtakes: Leveraging YouTube In 2020 for Dealerships
Nov 7, 2019
If you’re not taking YouTube into account, you’re underutilizing a valuable resource that can have a significant impact on your... Read More »
Generation Z Marketing: Should You Care About TikTok?
Nov 1, 2019
The youngest members of Generation Z are now old enough to get their license, and if you’ve spent any time... Read More »
Should You Scale Back Marketing For Fall And Winter?
Oct 15, 2019
The importance of year-end dealership marketing is historically underestimated, as manufacturers take the reins and dealerships tend to shift their... Read More »
Here's Why Car Dealers Shouldn't Just Blog About Cars
Oct 1, 2019
The vehicles you sell are built to last for years. While that’s exactly how it should be, it means that... Read More »Get Live Industry Insights
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