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Category: For the Marketer - Page 6

 

How Facebook Uses Artificial Intelligence to Create More Leads

Sep 19, 2018

Artificial intelligence (AI) may sound like something out of a science fiction film, but the truth is this powerful technology... Read More »

States with the Highest and Lowest Cost-Per-Click for Search Ads

Sep 13, 2018

Just like the cost of living and average income per capita, the price of pay-per-click (PPC) ads varies from state... Read More »

Guide to Advertising During Football Season

Sep 5, 2018

Football season brings with it memories of tailgating, pigskins and autumn cookouts. For auto dealers, though, it can also mean... Read More »
 

Adding Custom Sitelinks For Labor Day Sales

Aug 29, 2018

It’s that time again. Summer is winding down, but before the heat moves on, it’s time to finish on a... Read More »
 

Strong Beats Auto Industry Click-Through Rates by Nearly Triple

Aug 22, 2018

It’s great to be up-to-par on industry averages, but there’s nothing like blowing those numbers out of the water. In... Read More »

Instagram Shows No Sign of Slowing Down: A Marketing Machine

Aug 3, 2018

It’s not uncommon for internet trends to come and go. When is the last time you logged into Myspace? Some... Read More »

Roku's New Marketplace for TV Ads

Jul 20, 2018

Falling viewership rates for cable TV has some advertisers worried about being able to reach mass audiences. While traditional TV-watching... Read More »
 

The Key to Writing Local Content – Even When You're Not a Local

Jun 29, 2018

If you want to succeed in social media marketing, a big part of that strategy involves proper content marketing. Some... Read More »
 

Smart Home Devices & Artificial Intelligence: New Spaces for Advertisers

May 23, 2018

Artificial intelligence (AI) is getting smarter every day, but in terms of overall utility, it’s still in the Stone Age.... Read More »

How Broadcast Impacts Your Digital Marketing

Apr 19, 2018

Dealers always ask us, “Can I be successful without doing any form of broadcast advertising?” The answer is, “It depends.”... Read More »
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