Newsletter Archives - Page 2 of 3 - Strong Automotive Merchandising

How Does Summer Affect Streaming Viewership?

May 21, 2021

Advertising to Binge-Watchers is a Huge Opportunity When the temperature rises, it’s natural to assume that Americans are spending more... Read More »

The $1.7 Trillion Revenge Binge is Coming

May 3, 2021

Shoppers are out for vengeance. A year into a pandemic that’s devastated lives, jobs and the economy, those who are... Read More »

How to Use Facebook to Grow Your Service Lane

Apr 5, 2021

Through good times and bad, the service center has been a reliable source of revenue for dealerships. During the pandemic... Read More »

Paid Search for the Service Lane

Feb 2, 2021

PPC Service Ads Cost 1/3 Less Digital advertising is a key strategy for any dealer. Ads promoting discounts and inventory... Read More »

How to Dominate Screens in 2021

Jan 11, 2021

Stay in Front of Buyers Wherever They Watch The 1950s were widely considered to be the golden age of television... Read More »

Navigating Black Friday in 2020

Nov 3, 2020

An Unprecedented Year Requires an Unparalleled Strategy In the final days of September 1869, two men made a decision that... Read More »

Service Departments: Coming Out Stronger in 2020

Sep 8, 2020

It’s no secret that the events of this year have forced change upon the world. More than simply increasing sanitation... Read More »

Used Car Caution

Aug 12, 2020

Demand for Used Vehicles Will Likely Decline The state of the used vehicle market was a nail-biting affair in the... Read More »

Great Offers Have Now Changed Everything

Jul 6, 2020

During the last three months of the COVID-19 crisis, we have seen the world of automotive retailing get turned upside... Read More »

Cars Are the New Safe Place

Jun 3, 2020

As the ice begins to thaw on the coronavirus lockdown, Americans are looking for ways to leave their homes without... Read More »