Jan 16, 2009
Buying two weeks of network television with 500 rating points per week in a 4-day flight and backing it up... Read More »
Category: Uncategorized - Page 109
The "Ten Commandments" of Sales
Jan 15, 2009
Never Take No For An Answer Give Value First Treat All Customers Like Family Always Tell The Truth Prospect Everyday... Read More »
Creative Sales Calls
Jan 14, 2009
Toyota Dealer Advertising A Toyota dealer who I was with today had his BDC manager in his office while we were having... Read More »
To Price or Not to Price
Jan 14, 2009
Automotive Internet Selling I came across a recent statistic that should help some dealers answer that question that has been... Read More »
Good, Better, Best!
Jan 12, 2009
Figures lie and liars figure! But playing with numbers can be mind boggling – like if you started by saving a... Read More »
If You Want a BIGGER Piece of the Pie – You Have to Go Where They are Serving it Up!
Jan 8, 2009
Automotive Advertising Is any of your advertising in January and February targeted to special finance and tax customers? What about... Read More »
Carnival Atmosphere
Jan 7, 2009
Remember going to the baseball games as a kid, or maybe even the circus. There was a LOT going on: SCOREBOARDS, LIGHTS,... Read More »
2008 Industry Summary
Jan 7, 2009
The light vehicle SAAR (seasonally adjusted annual rate) for December 2008 was 10.3 Million – DOWN from 16.1 Million a year ago.... Read More »
KBB.com Most Researched Vehicles and Honda/Toyota Dealer Advertising
Jan 7, 2009
“Fool me once, shame on you; fool me twice…” Let me open by saying one of 2008’s biggest disappointments was... Read More »
Marketing In-Service
Jan 7, 2009
Someone who reads this blog asked me to comment on marketing service. Should be an easy thing to do right?... Read More »Get Live Industry Insights
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