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Category: Uncategorized - Page 21

 

From 45 Cents to Billions of Dollars

Nov 15, 2014

Gas prices are once again in the news and as they drop lower it brings rosy predictions as this one... Read More »

Fear of Losing or Love of Winning?

Nov 14, 2014

Like him or loathe him, Coach Nick Saban of the University of Alabama is a man familiar with winning more... Read More »

Deter vs. Determination

Nov 12, 2014

Today in every dealership you will likely hear words to the effect of “play the game to win” as owners... Read More »
 

“Freedom Is Never Free”

Nov 11, 2014

Today is Veteran’s Day, a perfect opportunity to pause and reflect on the price paid by our service people in... Read More »
 

Bing Provides Opportunity with Older Shoppers

Nov 10, 2014

The assumption has always been that Bing users were part of an older age demographic. First, Bing hasn’t resonated as... Read More »

Unique Sales Events, Unique Results

Nov 9, 2014

A GM representative shared with me the results of their affiliation with the Costco Auto Program for the month of... Read More »

Failure To Convert Is Not An Option

Nov 8, 2014

It is probably the second most quoted line from the 1995 movie Apollo 13 after “Houston, we’ve got a problem!”... Read More »
 

November Newsletter - The New Buzzword

Nov 7, 2014

When automotive marketing began as an online entity there was much debate on what price should be displayed to digital... Read More »
 

Pressure- Make it, Take it, Sustain it

Nov 6, 2014

Monday Night Football this week was so lop-sided I had turned my attention to something else but for some reason... Read More »

Loyal Republicans, Democrats & Car Owners!

Nov 5, 2014

On the day after mid-term elections and judging from all the talking heads and Internet commentators, it appears to be... Read More »
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