Uncategorized Archives - Page 54 of 115 - Strong Automotive Merchandising

Lessons from the NADA Convention

Feb 12, 2013

Along with about 30,000 other people I attended the National Auto Dealers Association convention last weekend in Orlando. While this isn’t... Read More »

How is Your Car Brand Perceived?

Feb 8, 2013

The chart below shows the overall scores for the top and bottom 10 brands, according to the 2013 Car Brand... Read More »

Revival of the Fittest

Feb 8, 2013

When I began my career in automotive marketing and advertising General Motors was holding 35 percent of the market share... Read More »

12 Reasons Your Customer Left Without Buying

Feb 6, 2013

Autoremarketing posted a story yesterday called “Why Car Shoppers Leave Dealerships without Buying” with some great research conducted by Car Research... Read More »

Super Bowl Spot Round-Up

Feb 5, 2013

We’ve had a day now to reflect on the game, the power outage, the “no-call”, and of course the spots. As... Read More »

January Sales Update

Feb 4, 2013

Quick update on January sales according to Automotivenews.com. January 2013 demand for new car sales rose 14 percent compared to January... Read More »

Five Ways to Prevent a February Flop

Feb 1, 2013

There is no substitute for getting out of the gate fast in sales especially in a short month like... Read More »

The Super Bowl of the Car Business

Feb 1, 2013

My friend referred to this time of the year as "The Super Bowl of the Car Business." Everyone gets excited about what the year holds. But do not forget this simple fact: In the retail car business, nothing happens until somebody sells something.

KBB's 25 Hottest Used Cars

Jan 31, 2013

What are the 25 hottest used cars for 2012? Here's the list!

What Does Effective Advertising Sound Like?

Jan 24, 2013

Guest post by Albert Martin, Sound Designer at Strong Creating an identity for your business through music used to mean... Read More »

Category: Uncategorized - Page 54