Uncategorized Archives - Page 97 of 115 - Strong Automotive Merchandising

8 Races and Race Cars that Rev Auto Innovation

Jun 23, 2009

These latest technological advances may leave mark on auto industry Robert Laberge / Getty Images INTRODUCTION Auto races and the... Read More »

Pendulum Shift – Traffic is Picking Up in Dealerships and Cars are Getting Short

Jun 21, 2009

This past week several people asked me, “How are your other stores doing?” I have to be honest with them... Read More »

Taking Care of Your Customers

Jun 20, 2009

This week, I was working with a service manager to create a bundled service package and he started talking about... Read More »

Strong Automotive Helps End the Success of the 3rd Party Lead Providers

Jun 19, 2009

2 Ways you can REDUCE your spending on “3rd party lead providers” and INCREASE qualified web traffic: 1) In the... Read More »

DealerRater.com

Jun 18, 2009

The latest fad in customer testimonial and avoiding getting “hate mailed to death” on the search engines is DealerRater.com. The site is growing... Read More »

Car Afficionados Get Artsy with their Passion

Jun 15, 2009

Car as Art By Claire Martin of MSN Autos We’ve all seen cars emblazoned with flames or the occasional VW bus polka-dotted... Read More »

Advertising Pitfalls: Manufacturer Compliance

Jun 12, 2009

I have been discussing with dealers the importance of compliance checks on their websites. Toyota and Honda have begun to issue STRIKES to dealers who have either pricing... Read More »

Dealership Advice: Don't Get Ripped Off!

Jun 12, 2009

An item that is becoming more prevalent and needs to be addressed are comments that are posted to ripoffreport.com about dealerships and... Read More »

Fuel Prices are Rising… Time to Watch Used Car Inventory

Jun 11, 2009

Don’t Panic – but with book values still steadily climbing, don’t get caught in the high gas trap. Keep a very... Read More »

Dealerships: Can the Newspaper & Start Using Craigslist to Hire Salespeople

Jun 10, 2009

While being fed up with newspaper rates in a large Texas market, a General Manager (who will remain nameless) decided... Read More »

Category: Uncategorized - Page 97