Tag: Google

How To Tie Paid Search Into Automotive Holiday Marketing

Nov 13, 2019

The way drivers shop for cars today is very different than how things worked just a few years ago. With... Read More »

Why Google+ Was a Fail

Apr 11, 2019

It’s common for things on the internet to come and go. It’s the place of short-lived glory, after all. But... Read More »

Measuring Store Visits with Google

Oct 26, 2018

What it is The ultimate goal of any automotive ad campaign is to drive traffic. Google’s conversion tracking promises to... Read More »

Strong Beats Auto Industry Click-Through Rates by Nearly Triple

Aug 22, 2018

It’s great to be up-to-par on industry averages, but there’s nothing like blowing those numbers out of the water. In... Read More »

Get More Google Traffic with Three Key Tactics

Jun 5, 2018

Google Insiders Reveal Online Strategies Essential to Automotive Dealers When it comes time to purchase a car, 92 percent of... Read More »

Automotive Search Trends

Sep 3, 2014

Google’s recent quarterly vehicle trend report for the automotive industry shows that paid search data such as search queries, clicks... Read More »

Want IT More Every Day!

Jul 1, 2013

The countdown to football season is in full swing with it only being a couple months away. That being said,... Read More »

The FTC Won't Let Me Be

Jun 28, 2013

The Federal Trade Commission has announced an investigation into how search engines display paid listings in searches. Your first reaction... Read More »

What Google's Latest Penguin Update Means to You

May 24, 2013

Google’s latest algorithm update, Penguin 2.0 was released May 22, 2013. Matt Cutts, the head of Google’s webspam team provided... Read More »

The One Metric That May Surprise You

May 15, 2013

It’s not total visits. It’s not bounce rate. It’s also not time on site. If you only pay attention to... Read More »